The Business Glow-Up Lab

Upgrade the part of your business that's holding it back.

The Glow-Up Lab is your upgrade map. A quick check-up finds your weak spot, then four guided steps with Claude upgrade it. Claude interviews you first and writes from your own words, so the result sounds like you, not like everyone else.

Works in a regular Claude chat. A free Claude account works, with usage limits.

Sound familiar?

  • People visit your store and leave without buying.
  • Your products were good when you made them. Next to everyone else's, they now look dated.
  • Your bio has a handful of links, and none of them is clearly the main one.
  • You'd like to use AI, but you worry it will make your work sound generic.

You don't need to start over. You need to find the one part that's leaking and fix that first.

Where you start

If you took the Glow-Up Quiz, it already named your weak spot. Here's where each one starts.

The Leaky Page

Start with the Sales page track: one clear page, one headline, one button, checked on your phone.

The Missing Path

Start with the Store track: one main link in your bio, and a freebie that leads to your offer.

The Views Gap

Start with the Content track: keep what already works and point it at your offer.

The Faint Brand

Start with the Offer track to say who you're for, then give your store one look in the Store track.

What's inside

01

The check-up

Eleven quick statements about your product, offer, page, store and content. About 15 minutes, and it shows you which part to fix first.

02

Five upgrade tracks

Four steps each. Every step tells you why it matters and what to do, gives you the prompt to paste, and shows you what good looks like.

03

A weekend plan

Saturday morning: the check-up and steps 1 and 2. Saturday afternoon: steps 3 and 4. Sunday: put the changes live and check them on your phone.

The tracks: Sales page · Offer · Product · Store · Content

A peek inside

The Sales page track

  1. Collect your raw material. Claude interviews you for real phrases, stories and objections.
  2. Write the page. A full first draft in a structure that sells, with anything missing marked [ADD].
  3. Edit until it sounds like you. Cut the generic lines and keep your tone.
  4. Check it on your phone. Price and button easy to find, short paragraphs, a test purchase done.

"Won't AI make it sound generic?"

Only if it writes from nothing. Here, every track starts with Claude interviewing you. It writes from your phrases, your stories and your customers' questions, and the prompts tell it not to invent results, quotes or numbers. Then there's a step to edit until it sounds like you.

The Glow-Up Lab

€27

Your interactive upgrade map. Instant access, yours to keep.

Works in a regular Claude chat. Not affiliated with Anthropic.

Questions

I've never used AI for my business. Is that OK?

Yes. Every step gives you the exact prompt to paste. You answer Claude's questions in your own words, and it does the writing from there.

Do I need a paid Claude plan?

No. A free Claude account works, with usage limits. A paid plan has fewer limits.

Do I have to rebuild my whole store?

No. You keep what works and upgrade one part at a time, starting with the weakest one.

Does it work with my platform?

The prompts work on your words, your offer and your structure, not on one platform's buttons. Use them for any store, sales page or link-in-bio tool.

Will this get me more sales?

I won't promise that, and nothing here is guaranteed. What you'll have is one part of your business clearly upgraded and live, with the steps to do the next one.

Ready to upgrade the whole system? The AI Cheat Code rebuilds Brand, Product, Sales and Content with you, with files made for you at every stage. Doors open Friday 27 November. Join the Guest List.